Our Story
Work, Expertise, Quality & Passion:
The values that have always driven us.
Terraroma: A Family Heritage Between Tradition and Innovation
In the heart of the Valensole plateau, Jean-Pierre Jaubert, the founder of the family business, has successfully cultivated the legacy of his ancestors by blending passion with expertise. For decades, he has carefully tended to the family lands, preserving ancestral methods while emphasizing excellence and quality. Under his guidance, the production of lavender, Provence almonds, and honey has gained a reputation for authenticity and refinement.
Today, it is his daughter Pauline who embodies the new generation. Drawing on her father's teachings and guided by a contemporary vision, she created the Terraroma brand. Through her efforts, the family business has expanded to include a range of natural cosmetics and new perspectives while remaining true to the Jaubert family's roots. Pauline invites you to discover the treasures of this land through her Terraroma boutiques, where tradition and innovation come together to offer exceptional products.
The Last Generation
Terraroma was founded in 2010 by Pauline Jaubert, continuing the family legacy. The company offers a selection of products from the farm: Provence almonds, lavender and lavandin essential oils, honey, natural cosmetics, as well as carefully selected regional products known for their quality. Today, Terraroma has three boutiques located in Valensole, Gréoux-les-Bains, and Avignon.
The Jaubert family proudly invites you to discover their authentic products in their boutiques or on their website, combining tradition and modernity to offer the best of Provence.
Terraroma aujourd’hui : tradition, innovation et Provence durable
Terraroma propose désormais une large gamme de produits issus de la ferme familiale et du plateau de Valensole :
amandes de Provence, miel de Provence, huiles essentielles de lavande et de lavandin, cosmétiques naturels, fleurs de lavande, bougies, gourmandises provençales et autres produits régionaux.
Chaque création reflète le savoir-faire de la famille Jaubert, l’amour de la Provence et la volonté de préserver la biodiversité qui fait la richesse du territoire.
Trois boutiques pour découvrir le meilleur de la Provence
Aujourd’hui, Terraroma rayonne à travers trois boutiques situées à :
- Valensole,
- Gréoux-les-Bains,
- Avignon.
Ces espaces permettent de découvrir l’ensemble des collections Terraroma et de vivre pleinement l’expérience de la Provence à travers ses parfums, ses couleurs et ses produits.
Une histoire familiale qui continue de s’écrire
La famille Jaubert vous invite à découvrir son univers dans ses boutiques ou sur son site internet. À travers Terraroma, tradition
agricole, innovation et respect de la nature se rencontrent pour offrir des produits de grande qualité, nés de la terre de Provence et du savoir-faire d’une famille profondément attachée au plateau de Valensole.